top of page

Does Professional Photography Actually Help You Sell? The Data Says Yes

3 days ago
1 min read

If you're a realtor deciding whether professional photos are worth the hour, here's the actual data: listings with professional photography get 61% more online views, and sell in an average of 89 days versus 123 days for listings without them — a 32% reduction in time on market.

The Money Difference Is Real Too

Homes marketed with high-quality, professional imagery close between $934 and $116,076 higher than comparable homes with low-quality photos. Add HDR photography specifically and homes sell 50% faster with 118% more online views.

It Adds Up for the Agent, Not Just the Listing

Agents who consistently use professional photography earn roughly double the gross commission per transaction of agents who never use it — about $8,683 versus $4,292. This isn't a nice-to-have line item; it's one of the highest-leverage things an agent can spend money on.

What That Looks Like at Klip Studio

  • Kanvas — white cyc wall photography space with backdrops and lighting, $49.99/hr, 2-hour minimum. Good for listing photography, headshots, and product shots.

  • Kreator Room — green screen with a virtual background system, $69.99/hr, for branded video to pair with your listing photos.

Bring your own camera or use ours — either way, the lighting and space are already dialed in, so you're not fighting bad light in a client's living room.

 
 
 

Recent Posts

See All

Comments


bottom of page